The Ultimate Destination for Extreme Sports Businesses
Southern California’s ultimate playground for adrenaline seekers, Lake Elsinore combines unmatched opportunities for action sports enthusiasts with a thriving business environment. Whether it’s skydiving, motocross, or water-based thrills, the city offers a dynamic community and world-class facilities to support your business. Anchored by attractions like LaunchPointe—an adventure hub featuring fishing, jet skiing, paddleboarding, kayaking, and boating—Lake Elsinore provides the perfect backdrop for innovation and growth in the action sports industry. Ready to take your business to the next level? Make Lake Elsinore your launch point.
Lake Elsinore Action Sports Industry Growth & Attraction Plan
Lake Elsinore is building on what it already does best. With the Action Sports Industry Growth & Attraction Plan (2026–2040), the City is taking bold steps to become a premier destination for action sports, outdoor adventure, and industry innovation.
From motocross and water sports to skydiving, skateboarding, and trail systems, Lake Elsinore’s natural landscape and central Southern California location make it a natural home for action sports. This plan focuses on expanding facilities, attracting major events, growing action sports businesses, and creating opportunities for local youth and the workforce.
For residents, it means more places to play and more experiences to enjoy. For developers and businesses, it means a city ready to partner and invest.
Lake Elsinore isn’t just planning the future of action sports—it’s building it.
The Ultimate Destination for Your Business
Lake Elsinore is a hotspot for action sports, boasting an established culture of adventure with icons like Skydive Elsinore, the Lake Elsinore Motorsports Park, and the legendary Elsinore Grand Prix. With the largest natural freshwater lake in Southern California, open spaces perfect for off-road and outdoor sports, and a strategic location close to Orange, San Diego, and Los Angeles counties, it’s an ideal setting for action sports businesses. Backed by the city's Development Dream Team—a collaborative effort from City Council to City staff committed to supporting local business growth—you’ll benefit from low development costs, extremelined permitting, and dedicated support to help your venture thrive. Get started at our Development Help Desk.
Here, Adventure Means Business
From adrenaline-fueled adventures to action sports hubs, Lake Elsinore is the ultimate destination to elevate your business.
Find Your Action Sports Location
Land Opportunities
Proposed Athletic Complex
- NEC Diamond Dr & Pete Lehr Dr
- 3 AC hotel pad available
- Within proposed entertainment district